Get insights into your organisation’s operations, strengths and weaknesses.
WHAT WE DELIVER
At The Name of the Game, we are outcome driven consultants in strategy, innovation and operations. We act as a neutral incubator, facilitator and catalyst for your transformation projects, operating within your organisation and across departments and geographical borders.
market positioning
marketing strategy
team and organisation
agencies and suppliers
marketing budget
business kpi’s
Shape business opportunities and make them real and actionable.
customised workshops
operational processes
change management
sharpen marketing tactics
disrupt the status quo
Generate ideas and turn them into new business opportunities for growth.
marketing operations
marketing performance
lead-to-sales
customer experience
new business models
Marketing Transformation Model
Our unique methodology helps you to optimise your marketing operations and processes. The Marketing Transformation Model is scalable to your specific needs and integrates our sets of services, by guiding you in the establishment, execution and evaluation of your plan.
DISCOVER OUR MODEL
WE WALK THE TALK
We enable our clients to reach their full potential by focusing on what matters and what delivers business success ... and yes, we practiced what we preach.
hands-on expertise saving you time and money
fast and reliable
actionable outcomes
extensive agency and advertiser expertise
understand your business
simplify complexity
committed to your business
not influenced by any technology or vendor
LET’S TALK
There is a lot more to be said about what we do.
If you need more information or want to share a comment, get in touch and schedule a time to talk.
REFERENCES
Some of the great organisations we've had the pleasure to work with.
"Working with Nicolas and Tony was exceptional. Both are innovative thinkers and their profound business experience brought an invaluable benefit to our organisation. The Marketing Transformation Model is the right approach to be prepared for the ever-changing marketing landscape."
"Their hands-on approach helped us identify what could be improved, even the problems that we didn’t know we had, and gave us tangible assets and solutions. They helped thinking out of the box and did this in a very professional way."
"Nicolas and Tony have been great partners to Engineering. They quickly understood our business and helped us transform our service positioning and advance our capabilities in order to improve efficiencies. Their expertise and attention to detail was great."
"Thanks to the Marketing Transformation Model, DDB Brussels and Volkswagen started working as one integrated team. This helped to achieve higher impact, more coherence, stronger brand KPI’s, saving time and money and increasing business performances."
OUR INSPIRATION
We read a lot. We are pleased to share with you abridgements of 'must read' articles.
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What’s your definition of marketing?
By Robert Clay for Marketing Wizdom. Marketing therefore goes far beyond targeting, advertising, pricing, and promoting your product and service. It is also
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Why Creative Agencies Need to Think Like Consultants in 2017
By Penry Price for AdAge. Published on January 11, 2017 The year 2017 will be a turning point for agencies. Those that aren’t singularly focused on te
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Quote: W. Edward Deming
Just because you can measure everything doesn’t mean that you should. W. Edward Deming
OUR TRAVEL STATISTICS
18
% DISTANCE TO THE MOON
137
HOURS IN THE AIR
68626
KILOMETERS
503